Last night, MoChat covered self-promotion and business. It was a broad topic that yielded a lot of separate conversations. Some advice that seemed to resonate with people last night, in no particular order:

  • Network with people. A lot of work comes from referrals.
  • Keep making things and showing them to people.
  • It’s expensive, but get insurance.
  • Make sure to have a reel that shows your various skill-sets. [Ed. Note: but don’t mix things like editing, directing, motion design, etc all into one reel.]
  • If you’re promoting yourself on Twitter, try to keep posts on-topic & focussed.
  • Make sure to set aside money for quarterly taxes.
  • “Not having a boss” is a myth of freelance. Your clients (and you) are very much the boss.
  • If you’re able, draw up contracts or at least agreements with clients before projects start. Make sure everyone’s on the same page.
  • Try to get some percentage of money up front, if possible.
  • When making the jump to full-time freelance, make sure you have a few months of “salary” saved up as a buffer.
  • Maintain a relationship with your clients.
  • Ask for referrals from current clients.
  • Knowing a lawyer can be very helpful. [@invrsleep found this resource.]
  • Coop spaces are a great alternative to working at home.
  • Setting up your own LLC (or even S-Corp) can be a good way to go, but know the consequences of doing so.
  • Never stop learning.

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